Collective Writers. The Role of Feedbacks in the Production of TV Series, and the Relationship between Writing Practices and Contemporary Cultural Industry

  • Giacomo Manzoli University of Bologna
  • Valentina Cappi University of Bologna
Keywords: Auteurism, Television, Screenwriting, TV-Series, Feedback tools,

Abstract

By isolating some case studies of successful fiction, this paper reconstructs the ways in which, within contemporary cultural industry, the writing of a tv-series takes shape. From the “writers’ room” to the dynamics of negotiation involved in the production, releasing and broadcasting of audiovisual products, through users’ feedback and professional associations, the paper will outline the features of a diffused auteurism, where the writers, as well as the viewers, are first of all performers.

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Author Biographies

Giacomo Manzoli, University of Bologna

Giacomo Manzoli is Professor of Cinema, Photography and Television at the University of Bologna. He is Programme Leader for the MA Program in Cinema, Television and Multimedia Production and he is member of the Italian National Academic Council. Among his main publications: Cinema e Letteratura (2003), Da Ercole a Fantozzi: cinema popolare e società italiana dal boom economico alla neotelevione (2012), Joel e Ethan Coen (2013). 

Valentina Cappi, University of Bologna

Valentina Cappi is PhD candidate in History at the University of Bologna. She is studying the representations of health and illness in Italian television and their impact on viewers’ everyday life. Her main research interests cover medical anthropology and anthropology of mass media.

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Published
2014-12-16
How to Cite
Manzoli, G., & Cappi, V. (2014). Collective Writers. The Role of Feedbacks in the Production of TV Series, and the Relationship between Writing Practices and Contemporary Cultural Industry. Between, 4(8). https://doi.org/10.13125/2039-6597/1336
Section
TV Serials and New Reception Models