The Rhetorics of Paul de Man
Abstract
This paper aims to define the extension of Rhetoric as conceived by Paul de Man, particularly in his well-known masterpiece Allegories of Reading, but also in in his last essays (posthumously collected in Aesthetic Ideology).
According to de Man, the figurative structure of language must be identified not only with literature, but with language as such. Figure dis-figure language by means of metaphor, and – at a second degree – allegory undoes figural language.
Perhaps the most important theme introduced by de Man’s late reflection about aesthetics, and especially about the link between rhetoric and ideology, concerns the critique of ideology. The unmasking of ideology should be the result of a rhetorical analysis conducted with the tool of «the linguistics of literariness». At the end of my paper, I try to interpret what is the meaning of this apparently structuralist expression, and why it should be related to a reading of Marx’s German Ideology.
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References
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